Cheek The Profit Premieres “Nightshift”
Rapidly growing out of the Garden State is none other than, Cheek The Profit. Back like he never left, he returns with a new hit! This time it’s the release of his single, “Nightshift“. His most recent release is driven by his straightforward advice to put in the effort. Like his prior releases, this one is a banger that will put him in the conversation among New Jersey’s emerging talents.
Following the whirlwind of good fortune and adoration that accompanied the release of his debut LP, The Profit Strikes Back, this new single reintroduces him to the public eye. He released his debut project in May and has since amassed over 95K streams and counting. Now, with his most recent record, he’s back to take things to the next level.
Cheek The Profit Strikes Back
For the hot new single, Cheek enlists the help of a long-time collaborator! To support his approach, his Sauron-produced record features hard-driving drums coupled with soothing melodies. Over the hypnotizing beat, he displays his unique wit. Also, because “It’s His Last Night Here,” he expresses his realization of where he is in life and that it is indeed temporary. It’s a story about admiration merging with ambition, resulting in a rallying call for hip hop fans and dreamers alike.
“You live and you learn.”
Cheek The Profit takes his father’s advice to heart. Despite the fact that the statement is well-known and might be deemed cliché at times. He implores it throughout his life and music.
The New Jersey native balances his personal experiences with a hustler mentality. Enabling him to provide listeners with an edgy yet innovative approach to achieving success in their individual endeavors. In fact, he has faced and overcome despair, family incarceration, and financial problems. Since, he’s become a college graduate, entrepreneur, and notably, a lyricist.
